Friday, February 10, 2012

Market trends: rain attacks South August air conditioning market still optimistic about the

"CONSON" just go, Canton also ushered in the "CHANTHU", short after the high temperature, the Typhoon as scheduled arrival. At the end of the East, the early days, the same face catastrophic storms, floods can occur. At the end of July from North and South have rain weather, full of expectations of the market for air conditioning in season, but again tend to be quiet and at the end of the beginning of July 6, air conditioner manufacturers like still optimistic about next August, after all, as long as several days of continuous high temperature could set new sales point.

January sales slump

Typhoon wreak havoc in southern, North storm bursts, cool weather makes air conditioning no "arena".

"Hot, at the beginning of July, more than 1000 units sold, replenishment all too late," aux air-conditioning in charge told reporters in Guangzhou, "now affected by the typhoon, sales slightly down, consumers see emotions very strong. ”

"Rain weather these days is just beginning, the impact is not big, of course, and some time ago definitely than day sales slide in sales during the peak period of a day in the Northeast US — 4000 series 3000 sets are not a problem," the new air conditioning responsible to the Northeast.

In addition to the above mentioned weather factors responsible, energy-saving Huimin subsidies decline, Terminal retail prices rising, making consumers wait-and-see attitude further aggravating, especially in the North of the summer weather is short, the air conditioning heating usage nor South high, early outbreak Digest of selling the majority of market demand, the present slowdown in the North-South air conditioning market is also reasonable.

It should be noted that the time is near the air conditioner brand cold years of settlement, from North and South of the brand in charge have pointed out as early as in the first half of the completed sales last year, over the past few months are in a Sprint up lifting State, beyond doubt, 2010 cold year-over-year increase of brand will be a small number.

August are flashpoints

For the South, August is still a hot summer, despite the typhoons, floods, the former in a wave, but the absolute high temperature weather again, this will enable manufacturers to the next wave of selling high expectations. To Guangzhou area, for example, Typhoon weather this year than in previous years comes early, and frequency is reduced, which means hot weather will increase, simply wait time air conditioning the likelihood hot even blowout.

8 month although not Northeast air conditioning sales season, but there is no shortage of sales hot spots. On the one hand, early August heat continue for several days, and more importantly, it becomes cool and warm air, the air conditioning is not supplied during the heating demand increases. In particular enterprises, public places, as the air-conditioning market brings new opportunities. And autumn is a wedding, home decoration set period, the air conditioning as necessary home appliances are numerous consumer choice.

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