After years of development, in retrospect, we can see almost all water heating enterprises are started from a family business, now has almost completed a capital of primitive accumulation, began to seek economies of scale of a critical stage. In the private enterprise in the widely popular family and economies of scale, enterprise competitiveness between has gradually emerged.
According to an authoritative survey of the portal site, the Chinese family business encounter problems is the issue of corporate governance, 43.9% of respondents think the family business to enlarge and you must put the family concept. 37.7% of respondents think the family enterprise system changes require family members to quit, you must establish a modern enterprise management system, but still family control. Such as shenluda flood light said: "I feel in the enterprise was initially family there is a certain advantage, but after the success obtained must be handed over to the society in which social funds and shareholder in, family management is a core part of the control in your hands, but enterprises are to big, rely on the family's management style is impossible".
Bold reform vision scales from family business to the transformation of the joint-stock company
In China, the family business seems to still be criticized. The reason why so many people give the reason for this is: Chinese family business is more like "family workshop" — the power to let go of the home, manage similar parents. Opportunities and challenges, any reform must assume the risk. When faced with the risk of family enterprise reform, 42% of respondents think property insecurity leads to wealth, 31.8 percent think the successors of Eurotrash, 26.2 percent think professional managers will encroach on the interests of the company.
But shenluda as bath industry's leading enterprise has the might of the impressive grandeur, from family business to a process of joint-stock company in the contemporary family enterprise of the pioneers in bold style. With the corporate brand, market share gains, shenluda begun transformation, from family-owned enterprises into joint-stock enterprise transformation. The second half of this year, shenluda will begin to enter the real transformation of, let go, the world, to the introduction of community resources, will be a real family business into a joint-stock company, for the transformation of the family enterprise.
Market-oriented human needs as a fundamental product innovation brand values
The product is the brand of the Foundation and core, a successful product can save a business, only attach importance to product quality, product design, business is viable enterprises. Product design and innovation must be market-oriented, people-this is the highest realm of marketing, outstanding products will enhance the brand value, it is the inexhaustible motive force for development.
As a veteran of plumbing companies, shenluda has the product quality, product design as the core of enterprise development. As China sanitary production technology and design innovation constantly enrich, a core competitive advantage of China international prominence leads to international market share status, etc., shenluda Terminal sales network growing degree has been raised to a height of strategic corporate change! after much careful consideration and analysis of in-depth investigations, shenluda decided to invest close to $ to build several new production line, new line integration and foreign advanced production equipment and management systems, to ensure product quality on the basis of renovation and expansion of production to meet the market increasing demand.
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